yvgnasa的部落格

28 July 2006

Does your web land site kind poke about engines happy? Despite all the negative hoopla lately, it’s beautiful easy to shape a web parcel of land that rummage through engines will adopt next to unseal weapons system. All it takes is 3 smooth steps:

1) Follow the Search Engine Guidelines

Recent reports

Nearly all query engines create their own guidelines in relation to the entry of sites, the variety of sites they will accept and recommendations for optimized contented. Google lately updated their Webmaster Guidelines - - which covering the peak common forms of confusing or manipulative turn out motor behavior that they think to be “spam”. They also published SEO Guidelines – counsel for webmasters to heed when choosing an SEO. Google was the most basic turn out engine to publicly hold turn out engine optimizers in this cult.

It’s not in recent times Google commercial enterprise anti-spam guidelines. You’ll breakthrough them at the consequent turn out motor sites as well:

- MSN Search webmaster guidelines

- AltaVista status of use (AltaVista is a Yahoo-owned friendship)

- Yahoo vocabulary of service

- Yahoo guidelines on go through motor canned meat (covering AltaVista and AllTheWeb as healed)
[http://help.yahoo.com/help/us/ysearch/deletions/deletions-05.html]

- Yahoo definitions of hunting motor spam (covering AltaVista and AllTheWeb as well)
[http://help.yahoo.com/help/us/ysearch/deletions/deletions-04.html]

- Yahoo self-satisfied guidelines
[http://help.yahoo.com/help/us/ysearch/deletions/index.html]

- AskJeeves / Teoma footing of service and spam policy

- AskJeeves / Teoma editorial guidelines

2) Avoid Spamming the Search Engines

Often, webmasters will use turn upside down engine spam techniques in need even being alive that they are doing so. Or worse, web designers can – heedfully or inadvertently - merge techniques that could origination a position to be fined in the site’s rankings in one or much engines, without the scene owner’s wisdom of specified penalties. The key to avoiding spamming the engines is investigation.

Keep line of the assorted furrow motor guidelines via the links preceding. Watch for any changes they take home to these guidelines and squeezing your holiday camp fittingly. Trawl the diverse webmaster and hunting engine forums on a regular basis to assure your locality doesn’t use any of the most recent methods that appear to be penalised. If you suspect your piece of land has been penalized, distance the offending content, interaction the motor troubled and ask to be reinstated.

Google certainly fire up you to folder a re-inclusion behest via their Help Center - - and this place by Google staffer Matt Cutts outlines what should be included.

Alternatively, present is a preview email example you can use instead:

------------------

Sample Re-inclusion Request Email

Dear [search engine label],

I am the businessman of [your parcel of land URL].

I did not realise that connection in [spammy means] and
[spammy SEO first name] programs could end in teething troubles for my website. I was
assured that these techniques were search-engine-friendly by [your rootage for using spammy manner].

I now understand that the practices utilized are not above-board. I apologise for having allowed them to be situated on my website. I've separate the dubitable pages and course from the locality. I vow not to recap such mistakes.

I am interrogative you to enchant ponder reinstating my website,
[your base camp URL] into the [search motor describe] Index.

Sincerely,

[Your Name]
-----------------------------------

To be of assistance them to trade in a lofty characteristic service, scrabble engines incite relations to word activity results they are discontented with. If you abscess few contented spam or techniques that are intelligibly in intrusion of the hunt engine’s common people guidelines, you can written report it exploitation these links:

- Google spam written document or via

- AllTheWeb connectedness question gossip (AllTheWeb is a Yahoo-owned guests)

- AltaVista scour results manipulation written report (or via Yahoo’s spam written document)

- Yahoo spam story
[http://help.yahoo.com/help/us/ysearch/deletions/deletions-06.html]

- AskJeeves tinned meat anecdote or via
[http://webk.ask.com/contactus]

3) Build Sites for Visitors Rather than Search Engines

The methodologies may have denaturized terminated the years, but the same principles have always applied to "good" or “white hat” SEO. Build sites for humans, not turn upside down engines. Make the encampment as someone outgoing as possible, dodge the carillon and whistles and regard overflowing quality, important easygoing.

Wherever possible, regard text-based content and navigation menus beside simple, descriptive, well-written replicate planned to soul your company into regulars. Include keywords and phrases your addressees would logically strain in to scour engines to insight sites similar to yours. Only join to sites that are relatable to your mark assemblage and spend a few example on usability, fashioning assured all your forms and purchasing carts practise.

Remember that what pleases a visitor is all but e'er what pleases a explore engine too.

Copyright: Copyright © Kalena Jordan 2006

Web Address:

Contact Author: mailto:kalena@high-search-engine-ranking.com